{"id":55196,"date":"2025-11-07T14:37:00","date_gmt":"2025-11-07T09:37:00","guid":{"rendered":"https:\/\/mnu.kz\/?post_type=news&#038;p=55196"},"modified":"2026-10-22T14:39:59","modified_gmt":"2026-10-22T09:39:59","slug":"olesya-kolesnichenko-lectures-on-journalists-personal-brands","status":"publish","type":"news","link":"https:\/\/mnu.kz\/en\/news\/olesya-kolesnichenko-lectures-on-journalists-personal-brands\/","title":{"rendered":"Olesya Kolesnichenko lectures on journalists\u2019 personal brands"},"content":{"rendered":"\n<p class=\"has-medium-font-size\">On 7 November 2025, MNU hosted a guest lecture by PR and communications expert Olesya Kolesnichenko, director of PR Guide and author of three books on public relations. The announced subject was how journalists can build and manage a personal brand. Her professional background includes work with Coca-Cola, Pfizer, Huawei and UEFA. The invitation addressed ISJ students and everyone interested in media, and a subsequent post confirmed that the meeting took place.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.instagram.com\/p\/DQwPUQxjDdq\/\">Instagram<\/a><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"575\" data-id=\"55197\" src=\"https:\/\/mnu.kz\/wp-content\/uploads\/2026\/10\/n18-1024x575.jpg\" alt=\"\" class=\"wp-image-55197\" srcset=\"https:\/\/mnu.kz\/wp-content\/uploads\/2026\/10\/n18-1024x575.jpg 1024w, https:\/\/mnu.kz\/wp-content\/uploads\/2026\/10\/n18-300x169.jpg 300w, https:\/\/mnu.kz\/wp-content\/uploads\/2026\/10\/n18-768x432.jpg 768w, https:\/\/mnu.kz\/wp-content\/uploads\/2026\/10\/n18-1536x863.jpg 1536w, https:\/\/mnu.kz\/wp-content\/uploads\/2026\/10\/n18.jpg 1680w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n","protected":false},"featured_media":55197,"template":"","news-cat":[67,481],"news_tag":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Olesya Kolesnichenko lectures on journalists\u2019 personal brands - MNU<\/title>\n<meta name=\"description\" content=\"&quot;Olesya Kolesnichenko lectures on journalists\u2019 personal brandsOn 7 November 2025, MNU hosted a guest lecture by PR and communications expert Olesya Kolesnichenko, director of PR Guide and author of three books on public relations. The announced subject was how journalists can build and manage a personal brand. Her professional background includes work with Coca-Cola, Pfizer, Huawei and UEFA. The invitation addressed ISJ students and everyone interested in media, and a subsequent post confirmed that the meeting took place.&quot;\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mnu.kz\/en\/news\/olesya-kolesnichenko-lectures-on-journalists-personal-brands\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Olesya Kolesnichenko lectures on journalists\u2019 personal brands - MNU\" \/>\n<meta property=\"og:description\" content=\"&quot;Olesya Kolesnichenko lectures on journalists\u2019 personal brandsOn 7 November 2025, MNU hosted a guest lecture by PR and communications expert Olesya Kolesnichenko, director of PR Guide and author of three books on public relations. The announced subject was how journalists can build and manage a personal brand. 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