MNU’s International School of Journalism developed the Mergen reading club, whose launch meeting was announced for 4 November 2025. In November, students were invited to vote for a book and meeting time. By 19 December the club reported that readers had selected Jack London’s Martin Eden as the month’s book. The planned activity included weekly Instagram Stories questions about the novel and an end-of-month prize for the first participant to post the correct answers under a designated post.
